The Runway Diaries’ unveils cultural extravaganza in J&K

Jammu, Oct 18 (UNI): ‘The Runway Diaries’,–a visionary forum dedicated to celebrating the vibrant culture, talent, and craftsmanship of the Jammu region conceptualized by visionary Kunwarani Dr Ritu Singh, made a debut along with her esteemed team to redefine and elevate the fashion industry in Jammu and Kashmir and keeping with with age old traditions and supporting the artisans from the region.

The groundbreaking event aimed to provide opportunities for artisans, culture, tourism, art and craft and local talent, all seen from a global perspective. The inaugural edition took place at Hotel Hari Niwas.

The ‘Runway Diaries’ team is comprised of Vanita Thakur, Chairperson NIFD, Ankita Bansal, CEO EVENTOS, and Devrishi Krishan Sharma , Head Dernercri.
The event was divided into two captivating sections – “The Fashion Show” and “The Festive Marketplace,” featuring over 70 stalls, showcased a diverse array of products, from clothing to artifacts, paintings to calligraphy, soft toys to resin art, and delicious food stalls.

Notably, rural women from organizations like JKRLM, UMEED, and Help India Foundation were present, providing live demonstrations of traditional crafts.

Sheetal Nanda, Commissioner Secretary, Social Welfare Department; Dr Rashmi Singh, Commissioner Sale Taxes and many prominent administrative officials were also present on the occasion.

The fashion show was an absolute spectacle creating history as the models walked out of the museum and library of the Amar Mahal Palace, which was opened for the first time for any event of this magnanimity, a handout said.

It further added that the show opened with round featuring India’s top designers Varun Bahl and Jyotika Jhalani, CEO of Janavi, with Talla and Pooja Precious showcasing their exquisite jewelry and Dr Ritu Singh created history by sending a message of support for local talent in adding live Dogri and Sufi classical songs of Sonali Dogra and her group of musicians to all the rounds for the show.

The runway came alive with 15 talented Jammu apparel designers and six innovative jewelry designers.
A total of 36 models graced the ramp, with 21 hailing from the Jammu region while the show stoppers included Iqbal Khan, Isha Sharma, Dimple Gupta, Aprajita Sharma, and Ankit Sharma.